Monday 25 March 2013

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Business Mentors Online has posted a new item, 'Let's shift our focus from ROI to ROE…'

The world of sales and marketing has changed and we're not going back. We're all familiar with the term ROI – return on investment. How about ROE? Many people still look to their marketing budget as a spend. They look how much spare cash is on hand at the end of a month… (often grim…

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You may view the latest post at http://www.eurekasales.co.uk/5552/roi-to-roe/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Another one dares to be different…'

It's tough out there to find work for many people, no doubt. But what good does bitching and moaning about it do? I love this man… Adam Pacitti. Having applied for over 250 jobs with no luck, he didn't roll over and play dead – he took massive action. He didn't attend my last sales…

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You may view the latest post at http://www.eurekasales.co.uk/5720/another-one-dares-to-be-different/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Under performing Patrick'

What would you do with under performing Patrick! Dealing with staff who are under performing forms an important part of performance management and we often hear from our clients that this area of the business is one of their biggest stressors. When just one person in the team isn’t performing as highly as the rest,…

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You may view the latest post at http://www.eurekasales.co.uk/5766/patrick/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'One Hundred Energy Points'

One of my business advice clients came out with this phrase recently.

We were talking about what the most effective sales and marketing activities for his company would be.

He said, "I've only got 100 energy points in a week. I need to use those points in the best possible way to get the fastest [...]

You may view the latest post at http://feedproxy.google.com/~r/co/NNBG/~3/5DbZcAaybyk/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Ridiculous Testimonials'

I've been catching up with asking clients for testimonials for my website. These are two which made me laugh out loud.

Tim Simpson from Plunge Productions in Hove offered several versions of his testimonial:

Short and punchy…

She looked at our business, understood it, then made it grow.

Contemplative…

If we’d never been introduced to [...]

You may view the latest post at http://feedproxy.google.com/~r/co/NNBG/~3/rKXXO2cfwmA/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'What my business advice clients really want'

I've been asking myself what my clients really want, what they really, really want. Once I could get rid of that annoying Spice Girls song, I was able to think about this a lot more clearly.

 

We all make the mistake of thinking that our customers want what we want to sell them. But [...]

You may view the latest post at http://feedproxy.google.com/~r/co/NNBG/~3/lFWKn01Rc7U/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Apps to make your life easier'

I'm always looking for ways to make life easier and more productive for my business advice clients, and I like to share some of those tips and tricks with you here on my blog.

 

One app I've found which would be good for clients who have to send large files to customers is Sharefile. [...]

You may view the latest post at http://feedproxy.google.com/~r/co/NNBG/~3/1F2Frwdbkvs/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Did the #Waitrose Reasons Twitter campaign backfire… or not?'

There were more than a few titters on Twitter following Waitrose recent attempt to engage with their customers using the hash tag #WaitroseReasons. The supermarket giant tried to harness the power of Twitter in a bid to get people talking about their brand by asking for people to finish the sentence; "I shop at Waitrose…

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You may view the latest post at http://www.eurekasales.co.uk/5443/did-the-waitrose-reasons-twitter-campaign-backfire-or-not/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'If I could just recruit the right sales people…'

How many times have you thought this… or even said it out loud as a cry for help? Recruiting staff in any business it can be a difficult task. But sales people… a different ball game altogether! Many business owners would consider it easier to get an audience with the Pope than be able to…

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You may view the latest post at http://www.eurekasales.co.uk/5712/if-i-could-just-recruit-the-right-sales-people/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Poor service… or just a change in how we buy?'

I visited Jessops the camera retailer (or should I say ex-retailer) just a Month before their demise. More staff than customers. Staff all disinterested in me as a potential customer. I was on a mission to purchase a camera for up to £800. They failed to ask a single question or to engage with me….

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You may view the latest post at http://www.eurekasales.co.uk/5603/poor-service-or-just-a-change-in-how-we-buy/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Stand out from the crowd… (for the right reasons)'

"Life's a Pitch… and then you buy" ™ Proof of the pudding – it was a 'sell out' success… If you are serious about having a successful business today – It's vital that you stand out from the crowd… (for the right reasons). It's imperative you learn how to deliver outstanding, winning presentations, written or…

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You may view the latest post at http://www.eurekasales.co.uk/5631/stand-out-from-the-crowd-for-the-right-reasons/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Job Hopper Jason'

What are his motives? Job Hopper Jason can be extremely costly, both financially and in terms of time and patience. With a reputation for serially moving from one job to another, he’s never quite satisfied in a job, he’s always looking out for a better opportunity. We all dread recruiting Job Hopper Jason, but consider…

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You may view the latest post at http://www.eurekasales.co.uk/5763/job-hopper-jason/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Harassed Helen'

How would you handle a harassment case in your workplace? Did you know that according to ACAS, on average, it takes 9 days of management time to deal with a staff grievance complaint? That’s an average of £1,400 in management time alone, that's without interruptions in work flow from the accused and the accuser. Let's…

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You may view the latest post at http://www.eurekasales.co.uk/5765/harassed-helen/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com

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Business Mentors Online has posted a new item, 'Times have changed, have you?'

If ever there was a clear graphical example of how times have changed… just check this out. A friend and fellow speaker Dr Graeme Codrington shared this slide with an audience I sat in recently – the reaction was jaw dropping. We take so much for granted these days – but just look at how…

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You may view the latest post at http://www.eurekasales.co.uk/6042/times-have-changed-have-you/ You received this e-mail because you asked to be notified when new updates are posted. Best regards, Business Mentors Online peter.clarke@designed-for-success.com